Privacy Policy.
Apelux Pty Ltd respects your privacy. This policy explains how we collect, use, store and disclose your personal information, and how we comply with the Australian Privacy Principles in the Privacy Act 1988 (Cth). By using our website or engaging our studio, you agree to the practices described here.
Information we collect
We only collect personal information that is reasonably necessary to quote, design, supply and install your stone, and to run our business. Depending on how you interact with us, this may include:
- Identity & contact details — your name, email address, phone number and the project's site address.
- Project information — measurements, plans, photographs of your space, stone selections and timelines you share with us.
- Transaction details — quotes, invoices and payment records (we do not store full card numbers; payments are processed by our payment provider).
- Website usage — pages visited, device and browser type, and approximate location, collected through cookies and analytics.
You do not have to identify yourself to browse the website, but we cannot prepare a quote or arrange a measurement without your contact details.
How we use your information
We use your personal information to:
- respond to enquiries and prepare quotes;
- schedule and carry out home measurements, design and installation;
- process orders, payments and warranty registrations;
- keep you informed about the progress of your project;
- send you the Apelux Letter and other marketing, where you have opted in; and
- improve our website, products and service.
We will not use your information for an unrelated purpose without your consent, unless required or authorised by law.
Marketing & the Apelux Letter
If you opt in, we will send you occasional updates about new stone arrivals, completed projects and material studies — the Apelux Letter, sent quarterly. Every marketing message includes an unsubscribe link, and you can opt out at any time by emailing info@apelux.com.au. We will action your request promptly.
Cookies & analytics
Our website uses cookies — small files stored on your device — to remember your preferences (such as saved panels) and to understand how the site is used. We use analytics tools to measure traffic and improve the experience.
You can disable cookies in your browser settings, but some features, such as saving panels to a board, may not work as intended.
When you save a panel to your board, that selection is stored locally in your own browser — not on our servers — and is cleared when you clear your browser data.
Storage & security
We hold personal information in secure electronic systems and, where relevant, in physical project files at our Dandenong South workshop. We take reasonable steps to protect your information from misuse, loss, unauthorised access, modification and disclosure, including access controls, encryption in transit, and staff confidentiality obligations.
We retain your information only for as long as needed for the purposes above, or as required by law (for example, tax and warranty records), after which it is securely destroyed or de-identified.
Access & correction
You may request access to the personal information we hold about you, and ask us to correct it if it is inaccurate, out of date or incomplete. To make a request, contact us using the details below. We will respond within a reasonable period and may need to verify your identity first. There is no fee to make a request, though we may charge a reasonable cost for retrieving extensive records.
Overseas disclosure
Some of our service providers (for example, cloud email and analytics) may store data on servers located outside Australia. Where this occurs, we take reasonable steps to ensure those providers handle your information consistently with the Australian Privacy Principles.
Complaints
If you believe we have mishandled your personal information, please contact us first so we can try to resolve it. If you are not satisfied with our response, you may refer your complaint to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
Changes to this policy
We may update this policy from time to time to reflect changes in our practices or the law. The current version is always available on this page, with the effective date shown at the top. Material changes will be notified on our website.
For any question about this policy or to make an access, correction or opt-out request, contact our Privacy Officer: